It was a very popular shampoo meant for ladies, but very popular with men. I think the story of how it used 1/3 Budweiser beer in it until Bud said they wanted out. Apparently, the company was going to use Bud’s name in one of their ads and Bud said that was a no-no, then just decided they no longer wanted to partner with them at all. So, they just stopped making it. It had a resurgence in SA with a “Touch of Jasmine” version, but big stinky manly men didn’t want to Touch the Jasmine. Just thought it might be an interesting little story.