Whilst everyone is aware of the financial situation of Kmart, what most people are not aware of is that K-Mart in Australia is thriving.

An overhaul of the business in the past 5 – 10 years has been successful – leading to tremendous growth and a large cult of dedicated followers.

One of the large reasons for its success is due to the low cost of their in-house products which are often comparable to many big brands. This feature is often featured in Australian news (an example comparing K-mart’s in-house vacuum cleaner with Dyson: https://7news.com.au/lifestyle/kmart/the-new-69-kmart-cordless-2-in-1-vacuum-getting-rave-reviews-c-401283)

Whilst department stores and fast fashion stores in Australia are experiencing poor sales (due to online shopping and other alternatives), K-mart is thriving in today’s market.

So a video on K-mart Australia would be very interesting for viewers.