Morphe is one of the fastest growing cosmetic brand and retail cosmetics companies. They recently just got acquired by General Atlantic for close to 3 billion dollars. They have only existed since 2008, and has over taken some of the biggest brands in the industry, such as M.A.C. and Maybelline without ever taking an ad out on TV. This would be a good video topic due to it being an industry you have never covered, and there amazing success story.