This avatar-based social media site for anime fans had a huge boom in the late 2000’s, they rose from bare-bones advertisements, garnered media attention like Time, and even had a huge sponsership from a car brand named Scion. It was until they had a huge economic crash due to in-game hyperinflation to the point of them hiring an economist to study and resolve the alarming problem. This social media site had fallen into obscurity and lost many users over time as a result. You and probably not many fans have heard of it but it does hold a very unique history.